Marketing importance and marketing performance measurement of architecture firms in Singapore: An Exploratory Study

10.1080/01446193.2016.1211719

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Bibliographic Details
Main Authors: Sui Pheng Low, Shang Gao, Mohammad Matin Mohdari
Other Authors: BUILDING
Format: Article
Published: Taylor & Francis 2018
Online Access:http://scholarbank.nus.edu.sg/handle/10635/141467
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Institution: National University of Singapore