EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION

Bachelor's

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Bibliographic Details
Main Author: LOO MING MING
Other Authors: NUS Business School
Format: Theses and Dissertations
Published: 2018
Online Access:http://scholarbank.nus.edu.sg/handle/10635/147813
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Institution: National University of Singapore
id sg-nus-scholar.10635-147813
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spelling sg-nus-scholar.10635-1478132019-04-12T13:40:13Z EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION LOO MING MING NUS Business School LI XIUPING Bachelor's BACHELOR OF BUSINESS ADMINISTRATION WITH HONOURS 2018-09-28T02:36:51Z 2018-09-28T02:36:51Z 2013 Thesis LOO MING MING (2013). EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/147813
institution National University of Singapore
building NUS Library
country Singapore
collection ScholarBank@NUS
description Bachelor's
author2 NUS Business School
author_facet NUS Business School
LOO MING MING
format Theses and Dissertations
author LOO MING MING
spellingShingle LOO MING MING
EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION
author_sort LOO MING MING
title EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION
title_short EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION
title_full EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION
title_fullStr EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION
title_full_unstemmed EXAMINING THE EFFECT OF GENDER-SCENT CONGRUITY ON PRODUCT EVALUATION AND PURCHASE INTENTION
title_sort examining the effect of gender-scent congruity on product evaluation and purchase intention
publishDate 2018
url http://scholarbank.nus.edu.sg/handle/10635/147813
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