Do recommend-a-friend programs really work?

Ph.D

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Bibliographic Details
Main Author:	CHEW YEE PENG, PATRICIA
Other Authors:	MARKETING
Format:	Theses and Dissertations
Language:	English
Published:	2010
Subjects:	Recommend-a-friend programs, word-of-mouth, incentives, metaperception, tie strength, referrals
Online Access:	http://scholarbank.nus.edu.sg/handle/10635/15357
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Institution:	National University of Singapore
Language:	English

id	sg-nus-scholar.10635-15357
record_format	dspace
spelling	sg-nus-scholar.10635-153572015-01-10T17:51:59Z Do recommend-a-friend programs really work? CHEW YEE PENG, PATRICIA MARKETING WIRTZ, JOCHEN Recommend-a-friend programs, word-of-mouth, incentives, metaperception, tie strength, referrals Ph.D DOCTOR OF PHILOSOPHY 2010-04-08T10:52:40Z 2010-04-08T10:52:40Z 2006-05-31 Thesis CHEW YEE PENG, PATRICIA (2006-05-31). Do recommend-a-friend programs really work?. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/15357 NOT_IN_WOS en
institution	National University of Singapore
building	NUS Library
country	Singapore
collection	ScholarBank@NUS
language	English
topic	Recommend-a-friend programs, word-of-mouth, incentives, metaperception, tie strength, referrals
spellingShingle	Recommend-a-friend programs, word-of-mouth, incentives, metaperception, tie strength, referrals CHEW YEE PENG, PATRICIA Do recommend-a-friend programs really work?
description	Ph.D
author2	MARKETING
author_facet	MARKETING CHEW YEE PENG, PATRICIA
format	Theses and Dissertations
author	CHEW YEE PENG, PATRICIA
author_sort	CHEW YEE PENG, PATRICIA
title	Do recommend-a-friend programs really work?
title_short	Do recommend-a-friend programs really work?
title_full	Do recommend-a-friend programs really work?
title_fullStr	Do recommend-a-friend programs really work?
title_full_unstemmed	Do recommend-a-friend programs really work?
title_sort	do recommend-a-friend programs really work?
publishDate	2010
url	http://scholarbank.nus.edu.sg/handle/10635/15357
_version_	1681079181124829184

Do recommend-a-friend programs really work?

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