Examining online purchase decision calculus: The mental accounting theory perspective
Ph.D
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2010
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sg-nus-scholar.10635-169422017-10-21T07:39:32Z Examining online purchase decision calculus: The mental accounting theory perspective SUMEET GUPTA INFORMATION SYSTEMS KIM HEE-WOONG Online Shopping, Mental Accounting Theory, Online Consumer Behavior, Potential Customers, Repeat Customers, Electronic Commerce Ph.D DOCTOR OF PHILOSOPHY 2010-05-13T19:25:11Z 2010-05-13T19:25:11Z 2006-11-21 Thesis SUMEET GUPTA (2006-11-21). Examining online purchase decision calculus: The mental accounting theory perspective. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/16942 NOT_IN_WOS en |
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National University of Singapore |
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Singapore |
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ScholarBank@NUS |
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English |
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Online Shopping, Mental Accounting Theory, Online Consumer Behavior, Potential Customers, Repeat Customers, Electronic Commerce |
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Online Shopping, Mental Accounting Theory, Online Consumer Behavior, Potential Customers, Repeat Customers, Electronic Commerce SUMEET GUPTA Examining online purchase decision calculus: The mental accounting theory perspective |
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Ph.D |
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INFORMATION SYSTEMS |
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INFORMATION SYSTEMS SUMEET GUPTA |
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Theses and Dissertations |
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SUMEET GUPTA |
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SUMEET GUPTA |
title |
Examining online purchase decision calculus: The mental accounting theory perspective |
title_short |
Examining online purchase decision calculus: The mental accounting theory perspective |
title_full |
Examining online purchase decision calculus: The mental accounting theory perspective |
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Examining online purchase decision calculus: The mental accounting theory perspective |
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Examining online purchase decision calculus: The mental accounting theory perspective |
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examining online purchase decision calculus: the mental accounting theory perspective |
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2010 |
url |
http://scholarbank.nus.edu.sg/handle/10635/16942 |
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