Mediators of the effects of cold-warm communication on attraction toward online service providers
10.3200/SOCP.148.3.375-378
Saved in:
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Article |
| Published: |
2011
|
| Subjects: | |
| Online Access: | http://scholarbank.nus.edu.sg/handle/10635/19606 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | National University of Singapore |