Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes
10.1080/10528008.2022.2082983
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2023
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| Online Access: | https://scholarbank.nus.edu.sg/handle/10635/244226 |
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sg-nus-scholar.10635-2442262024-04-17T02:00:54Z Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes Samer Elhajjar Shaheen Borna MARKETING 10.1080/10528008.2022.2082983 Marketing Education Review 33 3 190-210 2023-08-15T02:13:10Z 2023-08-15T02:13:10Z 2022-06-10 Article Samer Elhajjar, Shaheen Borna (2022-06-10). Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes. Marketing Education Review 33 (3) : 190-210. ScholarBank@NUS Repository. https://doi.org/10.1080/10528008.2022.2082983 1052-8008 https://scholarbank.nus.edu.sg/handle/10635/244226 Taylor & Francis Taylor & Francis |
| institution |
National University of Singapore |
| building |
NUS Library |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
NUS Library |
| collection |
ScholarBank@NUS |
| description |
10.1080/10528008.2022.2082983 |
| author2 |
MARKETING |
| author_facet |
MARKETING Samer Elhajjar Shaheen Borna |
| format |
Article |
| author |
Samer Elhajjar Shaheen Borna |
| spellingShingle |
Samer Elhajjar Shaheen Borna Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes |
| author_sort |
Samer Elhajjar |
| title |
Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes |
| title_short |
Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes |
| title_full |
Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes |
| title_fullStr |
Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes |
| title_full_unstemmed |
Big Data in the Marketing Education Programs: Educators' and Students' Views and Attitudes |
| title_sort |
big data in the marketing education programs: educators' and students' views and attitudes |
| publisher |
Taylor & Francis |
| publishDate |
2023 |
| url |
https://scholarbank.nus.edu.sg/handle/10635/244226 |
| _version_ |
1800915930765590528 |