The impact of online searches on consideration set formation and consumer choice
Ph.D
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| Format: | Theses and Dissertations |
| Language: | English |
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2011
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| Online Access: | http://scholarbank.nus.edu.sg/handle/10635/28227 |
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| Institution: | National University of Singapore |
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sg-nus-scholar.10635-282272015-01-06T12:55:37Z The impact of online searches on consideration set formation and consumer choice ZHAO HONGYU MARKETING SURENDRA RAJIV Online Search; Consideration Set; Consumer Choice Ph.D DOCTOR OF PHILOSOPHY 2011-11-08T18:02:17Z 2011-11-08T18:02:17Z 2008-09-03 Thesis ZHAO HONGYU (2008-09-03). The impact of online searches on consideration set formation and consumer choice. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/28227 NOT_IN_WOS en |
| institution |
National University of Singapore |
| building |
NUS Library |
| country |
Singapore |
| collection |
ScholarBank@NUS |
| language |
English |
| topic |
Online Search; Consideration Set; Consumer Choice |
| spellingShingle |
Online Search; Consideration Set; Consumer Choice ZHAO HONGYU The impact of online searches on consideration set formation and consumer choice |
| description |
Ph.D |
| author2 |
MARKETING |
| author_facet |
MARKETING ZHAO HONGYU |
| format |
Theses and Dissertations |
| author |
ZHAO HONGYU |
| author_sort |
ZHAO HONGYU |
| title |
The impact of online searches on consideration set formation and consumer choice |
| title_short |
The impact of online searches on consideration set formation and consumer choice |
| title_full |
The impact of online searches on consideration set formation and consumer choice |
| title_fullStr |
The impact of online searches on consideration set formation and consumer choice |
| title_full_unstemmed |
The impact of online searches on consideration set formation and consumer choice |
| title_sort |
impact of online searches on consideration set formation and consumer choice |
| publishDate |
2011 |
| url |
http://scholarbank.nus.edu.sg/handle/10635/28227 |
| _version_ |
1681080672280641536 |