Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers

10.1080/13527260600963711

Saved in:
Bibliographic Details
Main Authors: Tan, S.-J., Tan, K.-L.
Other Authors: MARKETING
Format: Article
Published: 2013
Subjects:
Online Access:http://scholarbank.nus.edu.sg/handle/10635/43830
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: National University of Singapore
id sg-nus-scholar.10635-43830
record_format dspace
spelling sg-nus-scholar.10635-438302015-01-07T04:21:35Z Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers Tan, S.-J. Tan, K.-L. MARKETING Cynicism Health claims Motivation Skepticism 10.1080/13527260600963711 Journal of Marketing Communications 13 1 59-82 2013-10-09T02:46:22Z 2013-10-09T02:46:22Z 2007 Article Tan, S.-J.,Tan, K.-L. (2007). Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers. Journal of Marketing Communications 13 (1) : 59-82. ScholarBank@NUS Repository. <a href="https://doi.org/10.1080/13527260600963711" target="_blank">https://doi.org/10.1080/13527260600963711</a> 13527266 http://scholarbank.nus.edu.sg/handle/10635/43830 NOT_IN_WOS Scopus
institution National University of Singapore
building NUS Library
country Singapore
collection ScholarBank@NUS
topic Cynicism
Health claims
Motivation
Skepticism
spellingShingle Cynicism
Health claims
Motivation
Skepticism
Tan, S.-J.
Tan, K.-L.
Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers
description 10.1080/13527260600963711
author2 MARKETING
author_facet MARKETING
Tan, S.-J.
Tan, K.-L.
format Article
author Tan, S.-J.
Tan, K.-L.
author_sort Tan, S.-J.
title Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers
title_short Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers
title_full Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers
title_fullStr Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers
title_full_unstemmed Antecedents and consequences of skepticism toward health claims: An empirical investigation of singaporean consumers
title_sort antecedents and consequences of skepticism toward health claims: an empirical investigation of singaporean consumers
publishDate 2013
url http://scholarbank.nus.edu.sg/handle/10635/43830
_version_ 1681082811767848960