Animosity towards economic giants: What the little guys think
Journal of Consumer Marketing
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Main Authors: | Ang, S.H., Jung, K., Kau, A.K., Leong, S.M., Pornpitakpan, C., Tan, S.J. |
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Other Authors: | MARKETING |
Format: | Review |
Published: |
2013
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Subjects: | |
Online Access: | http://scholarbank.nus.edu.sg/handle/10635/43915 |
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Institution: | National University of Singapore |
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