The collective effects of product and service quality on customer satisfaction -an empirical study on iPod and iTunes

The collective effects of product and service quality on customer satisfaction -an empirical study on iPod and iTunes

10.1109/ICMIT.2008.4654492

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Bibliographic Details
Main Authors: Chan, M.C., Ding, Y., Chai, K.H.
Other Authors: INDUSTRIAL & SYSTEMS ENGINEERING
Format: Conference or Workshop Item
Published: 2014
Subjects:
Customer satisfaction
Loyalty
Product quality
Service quality
Spillover effect
Online Access:http://scholarbank.nus.edu.sg/handle/10635/72417
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Institution: National University of Singapore
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