Transforming the traditional Indian retailer
Connecting the unconnected ‘kirana’ stores through social supply chain innovation can help small Indian businesses draw more benefits from the increasing purchasing power of consumers.
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2015
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/ami/23 https://ink.library.smu.edu.sg/context/ami/article/1027/viewcontent/Transforming_the_traditional_Indian_retailer.pdf |
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| Institution: | Singapore Management University |
| Language: | English |