Unilever platinum stories: Building a brand for the community
A new branded store concept by the community, for the community.
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2015
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/ami/21 https://ink.library.smu.edu.sg/context/ami/article/1029/viewcontent/Building_brand_community.pdf |
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| Institution: | Singapore Management University |
| Language: | English |