Traphaco: Choices for the future

The case study describes the traditional medicine market in Vietnam with a particular focus on Traphaco, the largest traditional medicine manufacturer in the country. The company is currently performing well, but its General Director is concerned about adjusting to and taking advantage of the change...

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書目詳細資料
主要作者: LINGBLAD, Mats
格式: text
語言:English
出版: Institutional Knowledge at Singapore Management University 2014
主題:
在線閱讀:https://ink.library.smu.edu.sg/cases_coll_all/74
https://cmp.smu.edu.sg/case/3231
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機構: Singapore Management University
語言: English