How do monetary incentives influence prosocial fundraising? An empirical investigation of matching subsidies on crowdfunding
Monetary incentives, such as matching subsidies, are widely used in traditional fundraising and crowdfunding platforms to boost funding activities and improve funding outcomes. However, its effectiveness on prosocial fundraising is still unclear from both theoretical (Bénabou and Tirole, 2006; Frey,...
محفوظ في:
المؤلف الرئيسي: | GAO, Zhiyuan |
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التنسيق: | text |
اللغة: | English |
منشور في: |
Institutional Knowledge at Singapore Management University
2020
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الموضوعات: | |
الوصول للمادة أونلاين: | https://ink.library.smu.edu.sg/etd_coll/308 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1312&context=etd_coll |
الوسوم: |
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المؤسسة: | Singapore Management University |
اللغة: | English |
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