The cost of cheap talk: How campaign promises and default contributions affect donation-based crowd funding Success.
Non-profit organisations (NPOs) find it increasingly harder to engage donors and raise funds from the public. Post-pandemic: the emphasis on tactics to raise funds online through donation-based crowdfunding (DCF) platforms has surged in importance for both NPO survival and continued beneficiary aid....
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Main Author: | QIU, Tianci Leon |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2023
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Online Access: | https://ink.library.smu.edu.sg/etd_coll/532 https://ink.library.smu.edu.sg/context/etd_coll/article/1530/viewcontent/GPGM_AY2019_PhD_QIU_TIANCI__LEON.pdf |
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Institution: | Singapore Management University |
Language: | English |
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