A Comparative Study of Consumer Information Seeking : Singapore Versus USA

Consumer information seeking behavior was studied in the U.S. and Singapore. Rank order correlations were used to determine how the two samples differ on the extent respondents sought information from the various sources and how they evaluated usefulness of information from sources. Several interest...

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Main Authors: TAN, Chin Tiong, Dolich, Ira
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1983
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Online Access:https://ink.library.smu.edu.sg/lkcsb_research/185
https://doi.org/10.1007/bf02725227
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Institution: Singapore Management University
Language: English
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spelling sg-smu-ink.lkcsb_research-11842010-09-23T06:24:04Z A Comparative Study of Consumer Information Seeking : Singapore Versus USA TAN, Chin Tiong Dolich, Ira Consumer information seeking behavior was studied in the U.S. and Singapore. Rank order correlations were used to determine how the two samples differ on the extent respondents sought information from the various sources and how they evaluated usefulness of information from sources. Several interesting similarities and differences were found. 1983-01-01T08:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/185 info:doi/10.1007/bf02725227 https://doi.org/10.1007/bf02725227 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Business
institution Singapore Management University
building SMU Libraries
continent Asia
country Singapore
Singapore
content_provider SMU Libraries
collection InK@SMU
language English
topic Business
spellingShingle Business
TAN, Chin Tiong
Dolich, Ira
A Comparative Study of Consumer Information Seeking : Singapore Versus USA
description Consumer information seeking behavior was studied in the U.S. and Singapore. Rank order correlations were used to determine how the two samples differ on the extent respondents sought information from the various sources and how they evaluated usefulness of information from sources. Several interesting similarities and differences were found.
format text
author TAN, Chin Tiong
Dolich, Ira
author_facet TAN, Chin Tiong
Dolich, Ira
author_sort TAN, Chin Tiong
title A Comparative Study of Consumer Information Seeking : Singapore Versus USA
title_short A Comparative Study of Consumer Information Seeking : Singapore Versus USA
title_full A Comparative Study of Consumer Information Seeking : Singapore Versus USA
title_fullStr A Comparative Study of Consumer Information Seeking : Singapore Versus USA
title_full_unstemmed A Comparative Study of Consumer Information Seeking : Singapore Versus USA
title_sort comparative study of consumer information seeking : singapore versus usa
publisher Institutional Knowledge at Singapore Management University
publishDate 1983
url https://ink.library.smu.edu.sg/lkcsb_research/185
https://doi.org/10.1007/bf02725227
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