Research and Development Project Valuation and Licensing Negotiations at Phytopharm plc

We describe a research and development project-valuation model developed for Phytopharm plc, a pharmaceutical development and functional food company based in Cambridgeshire, United Kingdom. Phytopharm uses the model to value the projects in its research and development portfolio, and in licensing n...

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Bibliographic Details
Main Authors: CRAMA, Pascale, DE REYCK, Bert, DEGRAEVE, Zeger, CHONG, Wang
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2007
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Online Access:https://ink.library.smu.edu.sg/lkcsb_research/1249
https://ink.library.smu.edu.sg/context/lkcsb_research/article/2248/viewcontent/Crama2008Phytopharm.pdf
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Institution: Singapore Management University
Language: English

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