Marketing Channels: Relationships and Performance

Some of the papers presented at the Third International Conference on Distribution held at Angera, Italy, April 19 and 20, 1985, sponsored by the Centro di studi sul commercio of the Università Bocconi, Milan, and the Institute of Retail Management, New York University.

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Main Authors: PELLEGRINI, Luca, REDDY, Srinivas K.
格式: text
語言:English
出版: Institutional Knowledge at Singapore Management University 1986
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在線閱讀:https://ink.library.smu.edu.sg/lkcsb_research/2997
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機構: Singapore Management University
語言: English