Retail and Marketing Channels: Economic and Marketing Perspectives on Producer-Distributor Relationships

Selected papers from the Fourth International Conference on Distribution, held at Bocconi University, Milan, July 3-4, 1987, organized by the Centro di studi sul commercio and the Dept. of Marketing of New York University.

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Bibliographic Details
Main Authors: PELLEGRINI, Luca, REDDY, Srinivas K.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1989
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/2996
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Institution: Singapore Management University
Language: English