Retail and Marketing Channels: Economic and Marketing Perspectives on Producer-Distributor Relationships

Selected papers from the Fourth International Conference on Distribution, held at Bocconi University, Milan, July 3-4, 1987, organized by the Centro di studi sul commercio and the Dept. of Marketing of New York University.

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書目詳細資料
Main Authors: PELLEGRINI, Luca, REDDY, Srinivas K.
格式: text
語言:English
出版: Institutional Knowledge at Singapore Management University 1989
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在線閱讀:https://ink.library.smu.edu.sg/lkcsb_research/2996
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