Issue-selling: Proactive efforts toward organizational change
Strategies within organizations are often depicted as missions and plans formulated at the very top and disseminated down the organization in a cascade of communication (e.g., Ansoff, 1965; Chandler, 1962). In such depictions, top-level leaders often are imbued with a heroic, larger-than-life qualit...
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Main Authors: | ONG, Madeline, ASHFORD, Susan J. |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2016
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Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/5138 |
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Institution: | Singapore Management University |
Language: | English |
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