Issue-selling: Proactive efforts toward organizational change

Strategies within organizations are often depicted as missions and plans formulated at the very top and disseminated down the organization in a cascade of communication (e.g., Ansoff, 1965; Chandler, 1962). In such depictions, top-level leaders often are imbued with a heroic, larger-than-life qualit...

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Bibliographic Details
Main Authors: ONG, Madeline, ASHFORD, Susan J.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2016
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Online Access:https://ink.library.smu.edu.sg/lkcsb_research/5138
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Institution: Singapore Management University
Language: English

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