Creating product value: Putting manufacturing on the strategic agenda
The nature of manufacturing has changed. It is not the transformation of components and raw materials into goods which is important, but the creation of value for the customer. Manufacturing therefore has to be looked at in a strategic way.
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1993
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sg-smu-ink.lkcsb_research-64832018-01-18T06:30:07Z Creating product value: Putting manufacturing on the strategic agenda DE MEYER, Arnoud Cyriel Leo WITTENBERG-COX, Avivah The nature of manufacturing has changed. It is not the transformation of components and raw materials into goods which is important, but the creation of value for the customer. Manufacturing therefore has to be looked at in a strategic way. 1993-01-01T08:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/5484 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Operations and Supply Chain Management Strategic Management Policy |
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Operations and Supply Chain Management Strategic Management Policy DE MEYER, Arnoud Cyriel Leo WITTENBERG-COX, Avivah Creating product value: Putting manufacturing on the strategic agenda |
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The nature of manufacturing has changed. It is not the transformation of components and raw materials into goods which is important, but the creation of value for the customer. Manufacturing therefore has to be looked at in a strategic way. |
format |
text |
author |
DE MEYER, Arnoud Cyriel Leo WITTENBERG-COX, Avivah |
author_facet |
DE MEYER, Arnoud Cyriel Leo WITTENBERG-COX, Avivah |
author_sort |
DE MEYER, Arnoud Cyriel Leo |
title |
Creating product value: Putting manufacturing on the strategic agenda |
title_short |
Creating product value: Putting manufacturing on the strategic agenda |
title_full |
Creating product value: Putting manufacturing on the strategic agenda |
title_fullStr |
Creating product value: Putting manufacturing on the strategic agenda |
title_full_unstemmed |
Creating product value: Putting manufacturing on the strategic agenda |
title_sort |
creating product value: putting manufacturing on the strategic agenda |
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Institutional Knowledge at Singapore Management University |
publishDate |
1993 |
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https://ink.library.smu.edu.sg/lkcsb_research/5484 |
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