Corporate social media spokesperson: Who should speak on behalf of the organization in times of crises?

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Bibliographic Details
Main Authors: DAMAYANTI, RODRIGUES, S. A., CHUA, S., PANG, A.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2014
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/6063
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Institution: Singapore Management University
Language: English

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