Retail and marketing channels: Economic and marketing perspectives on producer-distributor relationships
This book contains a selection of the papers presented at the Fourth International Conference on Distribution, held at Bocconi University, Milan, 3 and 4 July 1987.
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2013
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sg-smu-ink.lkcsb_research-75382020-03-19T07:06:03Z Retail and marketing channels: Economic and marketing perspectives on producer-distributor relationships PELLEGRINI, Luca REDDY, Karempudi Srinivas This book contains a selection of the papers presented at the Fourth International Conference on Distribution, held at Bocconi University, Milan, 3 and 4 July 1987. 2013-01-01T08:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/6539 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Marketing channels retail trade Marketing |
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Marketing channels retail trade Marketing PELLEGRINI, Luca REDDY, Karempudi Srinivas Retail and marketing channels: Economic and marketing perspectives on producer-distributor relationships |
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This book contains a selection of the papers presented at the Fourth International Conference on Distribution, held at Bocconi University, Milan, 3 and 4 July 1987. |
format |
text |
author |
PELLEGRINI, Luca REDDY, Karempudi Srinivas |
author_facet |
PELLEGRINI, Luca REDDY, Karempudi Srinivas |
author_sort |
PELLEGRINI, Luca |
title |
Retail and marketing channels: Economic and marketing perspectives on producer-distributor relationships |
title_short |
Retail and marketing channels: Economic and marketing perspectives on producer-distributor relationships |
title_full |
Retail and marketing channels: Economic and marketing perspectives on producer-distributor relationships |
title_fullStr |
Retail and marketing channels: Economic and marketing perspectives on producer-distributor relationships |
title_full_unstemmed |
Retail and marketing channels: Economic and marketing perspectives on producer-distributor relationships |
title_sort |
retail and marketing channels: economic and marketing perspectives on producer-distributor relationships |
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Institutional Knowledge at Singapore Management University |
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2013 |
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https://ink.library.smu.edu.sg/lkcsb_research/6539 |
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1770575182572814336 |