Simulations for crisis communication: The use of social media

• Main Author: CHUNG, Siyoung
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2016
• Subjects: Simulations; Role-Playing; Social Media; Crisis Communication; Higher Education.; Business and Corporate Communications; Higher Education
• Online Access: https://ink.library.smu.edu.sg/lkcsb_research/6946; https://ink.library.smu.edu.sg/context/lkcsb_research/article/7945/viewcontent/TeachingCrisisComm_2016_pvoa.pdf
• Institution: Singapore Management University

Simulations have been widely used in crisis and emergency communication for practitioners but have not reached classrooms in higher education. The purpose of this study was to investigate the effects that simulations using social media have on learning of crisis communication among college students....