How to revive beauty subscription boxes in Asia
After being acquired by consumer goods behemoth Unilever for a whopping $1 billion, Dollar Shave Club became the indisputable poster child of the subscription economy era. So will the next Dollar Shave Club come from Asia?
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2016
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sg-smu-ink.lkcsb_research-83822024-01-18T07:52:20Z How to revive beauty subscription boxes in Asia MADAN, Shilpa After being acquired by consumer goods behemoth Unilever for a whopping $1 billion, Dollar Shave Club became the indisputable poster child of the subscription economy era. So will the next Dollar Shave Club come from Asia? 2016-10-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research/7383 https://ink.library.smu.edu.sg/context/lkcsb_research/article/8382/viewcontent/How_to_revive_beauty_subscription_boxes_in_Asia.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University beauty boxes surprise consumer behavior choice psychology beauty Asian Studies Marketing |
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beauty boxes surprise consumer behavior choice psychology beauty Asian Studies Marketing |
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beauty boxes surprise consumer behavior choice psychology beauty Asian Studies Marketing MADAN, Shilpa How to revive beauty subscription boxes in Asia |
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After being acquired by consumer goods behemoth Unilever for a whopping $1 billion, Dollar Shave Club became the indisputable poster child of the subscription economy era. So will the next Dollar Shave Club come from Asia? |
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text |
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MADAN, Shilpa |
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MADAN, Shilpa |
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MADAN, Shilpa |
title |
How to revive beauty subscription boxes in Asia |
title_short |
How to revive beauty subscription boxes in Asia |
title_full |
How to revive beauty subscription boxes in Asia |
title_fullStr |
How to revive beauty subscription boxes in Asia |
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How to revive beauty subscription boxes in Asia |
title_sort |
how to revive beauty subscription boxes in asia |
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Institutional Knowledge at Singapore Management University |
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2016 |
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https://ink.library.smu.edu.sg/lkcsb_research/7383 https://ink.library.smu.edu.sg/context/lkcsb_research/article/8382/viewcontent/How_to_revive_beauty_subscription_boxes_in_Asia.pdf |
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