Open innovations in co-creation community platform : Bonding, crowding and complementor’ s engagement
This study underscores how community bonding and crowding mechanisms are intertwined to facilitate complementor’s engagement in a co-creation community platform. Co-creation community serves as both a social place for a firm and a valuable source of open innovation via the active involvement of its...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2024
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/7662 |
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| Institution: | Singapore Management University |
| Language: | English |