New Media and Public Relations

The book provides theoretical reviews and application studies of the use of social media in public relations. This book helps readers explore conceptualization, impacts, and implications of social media for public relations theory and practices in a variety of contexts including corporate communicat...

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Bibliographic Details
Main Author:	KIM, Soojin
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2014
Subjects:	Business Communication Technology and New Media
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research_smu/190 http://dx.doi.org/10.1080/10948007.2014.898473
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Institution:	Singapore Management University
Language:	English

id	sg-smu-ink.lkcsb_research_smu-1296
record_format	dspace
spelling	sg-smu-ink.lkcsb_research_smu-12962016-02-10T05:06:46Z New Media and Public Relations KIM, Soojin The book provides theoretical reviews and application studies of the use of social media in public relations. This book helps readers explore conceptualization, impacts, and implications of social media for public relations theory and practices in a variety of contexts including corporate communication, political communication, not-for-profit and philanthropic organizations, health communication, and crisis communication. Chapters contain new theoretical concepts including W. Timothy Coombs’ "Internet Contagion Theory" and Jeong-Nam Kim’s "Cybercoping" as well as recent case studies of social media communication such as Japan’s 2011 Earthquake and BP oil spill crisis. 2014-04-01T07:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research_smu/190 http://dx.doi.org/10.1080/10948007.2014.898473 Research Collection Lee Kong Chian School Of Business (SMU Access Only) eng Institutional Knowledge at Singapore Management University Business Communication Technology and New Media
institution	Singapore Management University
building	SMU Libraries
country	Singapore
collection	InK@SMU
language	English
topic	Business Communication Technology and New Media
spellingShingle	Business Communication Technology and New Media KIM, Soojin New Media and Public Relations
description	The book provides theoretical reviews and application studies of the use of social media in public relations. This book helps readers explore conceptualization, impacts, and implications of social media for public relations theory and practices in a variety of contexts including corporate communication, political communication, not-for-profit and philanthropic organizations, health communication, and crisis communication. Chapters contain new theoretical concepts including W. Timothy Coombs’ "Internet Contagion Theory" and Jeong-Nam Kim’s "Cybercoping" as well as recent case studies of social media communication such as Japan’s 2011 Earthquake and BP oil spill crisis.
format	text
author	KIM, Soojin
author_facet	KIM, Soojin
author_sort	KIM, Soojin
title	New Media and Public Relations
title_short	New Media and Public Relations
title_full	New Media and Public Relations
title_fullStr	New Media and Public Relations
title_full_unstemmed	New Media and Public Relations
title_sort	new media and public relations
publisher	Institutional Knowledge at Singapore Management University
publishDate	2014
url	https://ink.library.smu.edu.sg/lkcsb_research_smu/190 http://dx.doi.org/10.1080/10948007.2014.898473
_version_	1681132304287662080

New Media and Public Relations

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