Bridging the business cultures of the East and West

As companies in the West look to the East for business opportunities and those in the East looking westwards to expand themselves, it is no longer enough for business executives to be bilingual. Those who want to be in hot demand will have to be "bi-cultural" and understand the differences...

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Main Author: Singapore Management University
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2013
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Online Access:https://ink.library.smu.edu.sg/pers/38
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1002&context=pers
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Institution: Singapore Management University
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spelling sg-smu-ink.pers-10022013-09-04T06:45:37Z Bridging the business cultures of the East and West Singapore Management University As companies in the West look to the East for business opportunities and those in the East looking westwards to expand themselves, it is no longer enough for business executives to be bilingual. Those who want to be in hot demand will have to be "bi-cultural" and understand the differences between Western and Eastern business cultures. 2013-01-01T08:00:00Z text application/pdf https://ink.library.smu.edu.sg/pers/38 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1002&context=pers http://creativecommons.org/licenses/by-nc-nd/4.0/ Perspectives@SMU eng Institutional Knowledge at Singapore Management University Business opportunities bi-culturalism best management practices local business culture International and Intercultural Communication International Business
institution Singapore Management University
building SMU Libraries
country Singapore
collection InK@SMU
language English
topic Business opportunities
bi-culturalism
best management practices
local business culture
International and Intercultural Communication
International Business
spellingShingle Business opportunities
bi-culturalism
best management practices
local business culture
International and Intercultural Communication
International Business
Singapore Management University
Bridging the business cultures of the East and West
description As companies in the West look to the East for business opportunities and those in the East looking westwards to expand themselves, it is no longer enough for business executives to be bilingual. Those who want to be in hot demand will have to be "bi-cultural" and understand the differences between Western and Eastern business cultures.
format text
author Singapore Management University
author_facet Singapore Management University
author_sort Singapore Management University
title Bridging the business cultures of the East and West
title_short Bridging the business cultures of the East and West
title_full Bridging the business cultures of the East and West
title_fullStr Bridging the business cultures of the East and West
title_full_unstemmed Bridging the business cultures of the East and West
title_sort bridging the business cultures of the east and west
publisher Institutional Knowledge at Singapore Management University
publishDate 2013
url https://ink.library.smu.edu.sg/pers/38
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1002&context=pers
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