Keys of the consumer kingdom

Putting a name to a face opened the door for marketers in the Philippines. An unexpected bonus was high employee engagement .

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Bibliographic Details
Main Author: Singapore Management University
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2013
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Online Access:https://ink.library.smu.edu.sg/pers/54
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1054&context=pers
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Institution: Singapore Management University
Language: English
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spelling sg-smu-ink.pers-10542013-11-22T02:40:36Z Keys of the consumer kingdom Singapore Management University Putting a name to a face opened the door for marketers in the Philippines. An unexpected bonus was high employee engagement . 2013-11-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/pers/54 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1054&context=pers http://creativecommons.org/licenses/by-nc-nd/4.0/ Perspectives@SMU eng Institutional Knowledge at Singapore Management University Employee engagement Market research Philippines Advertising and Promotion Management Business Administration, Management, and Operations
institution Singapore Management University
building SMU Libraries
country Singapore
collection InK@SMU
language English
topic Employee engagement
Market research
Philippines
Advertising and Promotion Management
Business Administration, Management, and Operations
spellingShingle Employee engagement
Market research
Philippines
Advertising and Promotion Management
Business Administration, Management, and Operations
Singapore Management University
Keys of the consumer kingdom
description Putting a name to a face opened the door for marketers in the Philippines. An unexpected bonus was high employee engagement .
format text
author Singapore Management University
author_facet Singapore Management University
author_sort Singapore Management University
title Keys of the consumer kingdom
title_short Keys of the consumer kingdom
title_full Keys of the consumer kingdom
title_fullStr Keys of the consumer kingdom
title_full_unstemmed Keys of the consumer kingdom
title_sort keys of the consumer kingdom
publisher Institutional Knowledge at Singapore Management University
publishDate 2013
url https://ink.library.smu.edu.sg/pers/54
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1054&context=pers
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