Keys of the consumer kingdom
Putting a name to a face opened the door for marketers in the Philippines. An unexpected bonus was high employee engagement .
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2013
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/pers/54 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1054&context=pers |
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| Institution: | Singapore Management University |
| Language: | English |