Driving Uber’s success

Driving Uber’s success

Besides being a disruptive innovation, Uber’s exponential growth has been based on smart lobbying and use of social media

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Bibliographic Details
Main Author: Singapore Management University
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2015
Subjects:
Business Administration, Management, and Operations
Social Media
Technology and Innovation
Online Access:https://ink.library.smu.edu.sg/pers/227
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1209&context=pers
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Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/pers/227
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1209&context=pers

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