Crisis communication in the age of social media

Organisations must include the communications department as part of the strategic response to a crisis, and the CEO must display leadership

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Bibliographic Details
Main Author: Singapore Management University
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2015
Subjects:
Online Access:https://ink.library.smu.edu.sg/pers/203
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1233&context=pers
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Institution: Singapore Management University
Language: English

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