Group creativity and technology
Despite the popularity of brainstorming, research has shown that verbal brainstorming is not always effective in increasing group creativity. On the other hand, its electronic counterpart, electronic brainstorming, appears to produce much better results. Is technology the panacea for group idea gene...
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
1995
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| Online Access: | https://ink.library.smu.edu.sg/sis_research/9399 https://ink.library.smu.edu.sg/context/sis_research/article/10399/viewcontent/group_creativity.pdf |
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| Institution: | Singapore Management University |
| Language: | English |