Ontology-based business process customization for composite web services

A key goal of the Semantic Web is to shift social interaction patterns from a producer-centric paradigm to a consumer-centric one. Treating customers as the most valuable assets and making the business models work better for them are at the core of building successful consumer-centric business model...

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Bibliographic Details
Main Authors: LIANG, Qianhui (Althea), Wu, Xindong, PARK, E. K., Khoshgoftaar, T., Chi, C.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2009
Subjects:
Online Access:https://ink.library.smu.edu.sg/sis_research/218
https://ink.library.smu.edu.sg/context/sis_research/article/1217/viewcontent/Ontology_Based_Business_Process_Customization.pdf
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Institution: Singapore Management University
Language: English