Ontology-based business process customization for composite web services
A key goal of the Semantic Web is to shift social interaction patterns from a producer-centric paradigm to a consumer-centric one. Treating customers as the most valuable assets and making the business models work better for them are at the core of building successful consumer-centric business model...
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Main Authors: | LIANG, Qianhui (Althea), Wu, Xindong, PARK, E. K., Khoshgoftaar, T., Chi, C. |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2009
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Online Access: | https://ink.library.smu.edu.sg/sis_research/218 https://ink.library.smu.edu.sg/context/sis_research/article/1217/viewcontent/Ontology_Based_Business_Process_Customization.pdf |
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Institution: | Singapore Management University |
Language: | English |
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