Use of RSS Feeds to Push the Online Content to Users

• Main Author: MA, Dan
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2012
• Subjects: PULL; PUSH; Really Simple Syndication (RSS); Equilibrium; Technology adoption; Communication Technology and New Media; Computer Sciences; E-Commerce
• Online Access: https://ink.library.smu.edu.sg/sis_research/1679; https://ink.library.smu.edu.sg/context/sis_research/article/2678/viewcontent/UseRSSPushOnlineContent_2012.pdf
• Institution: Singapore Management University

Many websites use Really Simple Syndication (RSS) feeds to actively push their online content to users rather than waiting for users to pull the content passively. In this paper, I construct a theoretical game model to study the profitability of an RSS-PUSH delivery mechanism. The model assumes a ge...