Reputation Stretching in Online Auctions

Reputation systems are ubiquitously employed in the online marketplaces to provide information on users’ abilities and trustworthiness. We focus particularly on the problem of reputation stretching, the extension of an established reputation into a new market. By examining various factors—market siz...

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Bibliographic Details
Main Authors: CHEN, Jianqing, LIN, Mei, WHINSTON, Andrew B.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2006
Subjects:
Online Access:https://ink.library.smu.edu.sg/sis_research/1724
https://ink.library.smu.edu.sg/context/sis_research/article/2723/viewcontent/LinMei_2006_ReputationWeb1C_1.pdf
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Institution: Singapore Management University
Language: English