Toward Service Innovation: An Investigation of the Business Potential of Mobile Video Services in China
Purpose – The purpose of this paper is to analyze the business potential of mobile video services in China via the case study of M-Vzone.com. It answers two research questions: what are the important factors that affect the adoption of mobile video services for individuals and enterprises? How much...
Saved in:
| Main Authors: | , , |
|---|---|
| 格式: | text |
| 語言: | English |
| 出版: |
Institutional Knowledge at Singapore Management University
2011
|
| 主題: | |
| 在線閱讀: | https://ink.library.smu.edu.sg/sis_research/1777 http://dx.doi.org/10.1108/17468771111157436 |
| 標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|