How Can Substitution and Complementarity Effects Be Leveraged for Broadband Internet Services Strategy?

How Can Substitution and Complementarity Effects Be Leveraged for Broadband Internet Services Strategy?

With growth in mobile Internet services, the relationship between mobile and fixed broadband has become an issue in telecom firm strategy. Previous research focused on aggregate penetration for mobile and fixed broadband services. Our research analyzes the economic relationship between mobile and fi...

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Bibliographic Details
Main Authors: JUNG, Gwangjae, KIM, Young Soo, Kauffman, Robert J.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2014
Subjects:
Computer Sciences
Management Information Systems
Strategic Management Policy
Online Access:https://ink.library.smu.edu.sg/sis_research/2105
https://ink.library.smu.edu.sg/context/sis_research/article/3104/viewcontent/C89___How_Can_Substitution_and_Complementarity_Effects_Be_Leveraged_for_Broadband_Internet_Services_Strategy__HICSS2014_.pdf
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Institution: Singapore Management University
Language: English

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https://ink.library.smu.edu.sg/sis_research/2105
https://ink.library.smu.edu.sg/context/sis_research/article/3104/viewcontent/C89___How_Can_Substitution_and_Complementarity_Effects_Be_Leveraged_for_Broadband_Internet_Services_Strategy__HICSS2014_.pdf

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