myDeal: A Mobile Shopping Assistant Matching User Preferences to Promotions

A common problem in large urban cities is the huge number of retail options available. In response, a number of shopping assistance applications have been created for mobile phones. However, these applications mostly allow users to know where stores are or find promotions on specific items. What is...

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Bibliographic Details
Main Authors: MURALIDHARAN, Kartik, GOTTIPATI, Swapna, JIANG, Jing, RAMASUBBU, Narayan, BALAN, Rajesh Krishna
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2014
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Online Access:https://ink.library.smu.edu.sg/sis_research/2629
https://ink.library.smu.edu.sg/context/sis_research/article/3629/viewcontent/icst.mobiquitous.2014.257708.pdf
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Institution: Singapore Management University
Language: English

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