Empirical Design of Incentive Mechanisms in Group-Buying Auctions: Chapter 8

Experimental methodologies offer a unique lens through which to examine the dynamics of bidding behavior and consumer perceptions of the efficacy of mechanism design in group-buying auctions. Group-buying auctions permit participating consumers to leverage their numbers to achieve discounted prices f...

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Bibliographic Details
Main Authors: DOONG, Her-Sen, KAUFFMAN, Robert J., LAI, Hsiangchu, ZHUANG, Ya-Ting
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2009
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Online Access:https://ink.library.smu.edu.sg/sis_research/2836
https://worldcat.org/isbn/9780765615329
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Institution: Singapore Management University
Language: English