Collective churn prediction in social network
In service-based industries, churn poses a significant threat to the integrity of the user communities and profitability of the service providers. As such, research on churn prediction methods has been actively pursued, involving either intrinsic, user profile factors or extrinsic, social factors. H...
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Main Authors: | OENTARYO, Richard J., Ee-peng LIM, David LO, ZHU, Feida, PRASETYO, Philips K. |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2012
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/sis_research/3177 https://ink.library.smu.edu.sg/context/sis_research/article/4178/viewcontent/Collective_Churn_Prediction_in_Social_Network_2012.pdf |
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Institution: | Singapore Management University |
Language: | English |
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