Channel integration services in online healthcare communities
In online healthcare communities, channel integration services have become the bridge between online and offline channels, enabling patients to easily migrate across channels. Different from pure online services, online-to-offline (On2Off) and offline-to-online (Off2On) channel integration services...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2021
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/sis_research/6593 https://ink.library.smu.edu.sg/context/sis_research/article/7596/viewcontent/Channel_Integration_Services_in_Online_Healthcare_Communities.pdf |
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| Institution: | Singapore Management University |
| Language: | English |