Sustainability of rewards-based crowdfunding: A quasi-experimental analysis of funding targets and backer satisfaction

• Main Authors: Wessel, Michael, Gleasure, Rob, KAUFFMAN, Robert John
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2021
• Subjects: Computational social science (CSS); crowdfunding sustainability; fintech; incentives; information asymmetry; online fundraising; platforms; propensity-score matching (PSM); quasi-experiment; rewards-based crowdfunding; Databases and Information Systems; E-Commerce
• Online Access: https://ink.library.smu.edu.sg/sis_research/6848; https://ink.library.smu.edu.sg/context/sis_research/article/7851/viewcontent/Reward_basedCrowdfunding_sv.pdf
• Institution: Singapore Management University

Rewards-based crowdfunding presents an information asymmetry for participants due to the funding mechanism used. Campaign-backers trust creators to complete projects and deliver rewards as outlined prior to the fundraising process, but creators may discover better opportunities as they progress with...