Sustainability projects with a community partner: A social norm nudging effort

Singapore students from two inter-disciplinary courses worked with stakeholders of a local business association community partner on a series of sustainability topics to learn about climate change, its effects, and actions to mitigate them. They empathized with the association stakeholders, proposed...

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Main Authors: GAN, Benjamin, MENKHOFF, Thomas, OUH, Eng Lieh
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Language:English
Published: Institutional Knowledge at Singapore Management University 2023
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Online Access:https://ink.library.smu.edu.sg/sis_research/8703
https://ink.library.smu.edu.sg/context/sis_research/article/9706/viewcontent/Sustainability_Projects_with_a_Community_Partner_a_social_norm_nudging_effort.pdf
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spelling sg-smu-ink.sis_research-97062024-04-04T09:12:52Z Sustainability projects with a community partner: A social norm nudging effort GAN, Benjamin MENKHOFF, Thomas OUH, Eng Lieh Singapore students from two inter-disciplinary courses worked with stakeholders of a local business association community partner on a series of sustainability topics to learn about climate change, its effects, and actions to mitigate them. They empathized with the association stakeholders, proposed a digital technology solution, tested their prototypes, and presented the final action plans. After the projects were completed, we found climate proficient (83%), motivated (83%), engaged (97%), and satisfied (70%) students; and two influencing predictors: interest/enjoyment and emotional engagement. The study results suggest that getting students interested and emotionally engaged in sustainability projects is an important first step towards the adoption of more sustainable habits. Rather than suggesting that students commit to behavioral change in support of climate action qua moral persuasion or rules, our inter-disciplinary project outcomes suggest that a more effective approach is to nudge them towards eco-friendly behavior through the sustainability needs ofcommunity partnerships via social norm. 2023-12-01T08:00:00Z text application/pdf https://ink.library.smu.edu.sg/sis_research/8703 info:doi/10.1109/TALE56641.2023.10398303 https://ink.library.smu.edu.sg/context/sis_research/article/9706/viewcontent/Sustainability_Projects_with_a_Community_Partner_a_social_norm_nudging_effort.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection School Of Computing and Information Systems eng Institutional Knowledge at Singapore Management University Nudging multi-disciplinary community partners sustainability project Singapore motivation engagement Software Engineering
institution Singapore Management University
building SMU Libraries
continent Asia
country Singapore
Singapore
content_provider SMU Libraries
collection InK@SMU
language English
topic Nudging
multi-disciplinary
community partners
sustainability project
Singapore
motivation
engagement
Software Engineering
spellingShingle Nudging
multi-disciplinary
community partners
sustainability project
Singapore
motivation
engagement
Software Engineering
GAN, Benjamin
MENKHOFF, Thomas
OUH, Eng Lieh
Sustainability projects with a community partner: A social norm nudging effort
description Singapore students from two inter-disciplinary courses worked with stakeholders of a local business association community partner on a series of sustainability topics to learn about climate change, its effects, and actions to mitigate them. They empathized with the association stakeholders, proposed a digital technology solution, tested their prototypes, and presented the final action plans. After the projects were completed, we found climate proficient (83%), motivated (83%), engaged (97%), and satisfied (70%) students; and two influencing predictors: interest/enjoyment and emotional engagement. The study results suggest that getting students interested and emotionally engaged in sustainability projects is an important first step towards the adoption of more sustainable habits. Rather than suggesting that students commit to behavioral change in support of climate action qua moral persuasion or rules, our inter-disciplinary project outcomes suggest that a more effective approach is to nudge them towards eco-friendly behavior through the sustainability needs ofcommunity partnerships via social norm.
format text
author GAN, Benjamin
MENKHOFF, Thomas
OUH, Eng Lieh
author_facet GAN, Benjamin
MENKHOFF, Thomas
OUH, Eng Lieh
author_sort GAN, Benjamin
title Sustainability projects with a community partner: A social norm nudging effort
title_short Sustainability projects with a community partner: A social norm nudging effort
title_full Sustainability projects with a community partner: A social norm nudging effort
title_fullStr Sustainability projects with a community partner: A social norm nudging effort
title_full_unstemmed Sustainability projects with a community partner: A social norm nudging effort
title_sort sustainability projects with a community partner: a social norm nudging effort
publisher Institutional Knowledge at Singapore Management University
publishDate 2023
url https://ink.library.smu.edu.sg/sis_research/8703
https://ink.library.smu.edu.sg/context/sis_research/article/9706/viewcontent/Sustainability_Projects_with_a_Community_Partner_a_social_norm_nudging_effort.pdf
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