The effects of CSR reputation and CSR crisis response strategy on investor judgments

I use a controlled experiment to examine, in the context of CSR crises, whether investors’ investment judgments are influenced by a firm’s CSR reputation and CSR crisis response strategy. I find that for good CSR reputation firms, the use of a rebuild or deny crisis response strategy does not lead t...

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Main Author:	GOH, Clarence
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2022
Subjects:	corporate social responsibility crisis response strategy reputation crisis corporate communication Accounting Business Law, Public Responsibility, and Ethics Portfolio and Security Analysis
Online Access:	https://ink.library.smu.edu.sg/soa_research/1977 https://ink.library.smu.edu.sg/context/soa_research/article/3004/viewcontent/SSRN_id3732628.pdf
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Institution:	Singapore Management University
Language:	English

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spelling	sg-smu-ink.soa_research-30042023-09-29T02:30:16Z The effects of CSR reputation and CSR crisis response strategy on investor judgments GOH, Clarence I use a controlled experiment to examine, in the context of CSR crises, whether investors’ investment judgments are influenced by a firm’s CSR reputation and CSR crisis response strategy. I find that for good CSR reputation firms, the use of a rebuild or deny crisis response strategy does not lead to improvements in investment judgments. However, for bad CSR reputation firms, the use of a deny response strategy leads to improvements in investment judgments while the use of a rebuild strategy does not. 2022-08-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/soa_research/1977 info:doi/10.1108/S1475-148820220000025002 https://ink.library.smu.edu.sg/context/soa_research/article/3004/viewcontent/SSRN_id3732628.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection School Of Accountancy eng Institutional Knowledge at Singapore Management University corporate social responsibility crisis response strategy reputation crisis corporate communication Accounting Business Law, Public Responsibility, and Ethics Portfolio and Security Analysis
institution	Singapore Management University
building	SMU Libraries
continent	Asia
country	Singapore Singapore
content_provider	SMU Libraries
collection	InK@SMU
language	English
topic	corporate social responsibility crisis response strategy reputation crisis corporate communication Accounting Business Law, Public Responsibility, and Ethics Portfolio and Security Analysis
spellingShingle	corporate social responsibility crisis response strategy reputation crisis corporate communication Accounting Business Law, Public Responsibility, and Ethics Portfolio and Security Analysis GOH, Clarence The effects of CSR reputation and CSR crisis response strategy on investor judgments
description	I use a controlled experiment to examine, in the context of CSR crises, whether investors’ investment judgments are influenced by a firm’s CSR reputation and CSR crisis response strategy. I find that for good CSR reputation firms, the use of a rebuild or deny crisis response strategy does not lead to improvements in investment judgments. However, for bad CSR reputation firms, the use of a deny response strategy leads to improvements in investment judgments while the use of a rebuild strategy does not.
format	text
author	GOH, Clarence
author_facet	GOH, Clarence
author_sort	GOH, Clarence
title	The effects of CSR reputation and CSR crisis response strategy on investor judgments
title_short	The effects of CSR reputation and CSR crisis response strategy on investor judgments
title_full	The effects of CSR reputation and CSR crisis response strategy on investor judgments
title_fullStr	The effects of CSR reputation and CSR crisis response strategy on investor judgments
title_full_unstemmed	The effects of CSR reputation and CSR crisis response strategy on investor judgments
title_sort	effects of csr reputation and csr crisis response strategy on investor judgments
publisher	Institutional Knowledge at Singapore Management University
publishDate	2022
url	https://ink.library.smu.edu.sg/soa_research/1977 https://ink.library.smu.edu.sg/context/soa_research/article/3004/viewcontent/SSRN_id3732628.pdf
_version_	1779157226026434560

The effects of CSR reputation and CSR crisis response strategy on investor judgments

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