Leveraging on a university-industry partnership programme: How a yearbook publisher can pivot its operations in a new normal

The printing industry is a “sunset” industry that is currently undergoing massive changes, with digital transformation and sustainability being two key issues that the companies in these 2 industries have to face. In addition, the Covid-19 pandemic has hastened the pace of the changes that are takin...

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Bibliographic Details
Main Authors: KUSNADI, Yuanto, LEE, Benjamin Huan Zhou, PAN, Gary
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2022
Subjects:
Online Access:https://ink.library.smu.edu.sg/soa_research/1989
https://ink.library.smu.edu.sg/context/soa_research/article/3016/viewcontent/Leveraging_2022_USAEI.pdf
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Institution: Singapore Management University
Language: English