The Sunset of "Quality Control" in Modern Trademark Licensing

Historically, based on the premise that trademark protection is about consumer welfare, trademark law has allowed trademark licensing only as long as licensors control the quality of the products bearing the licensed marks. Ever since its adoption, however, this rule has been difficult to enforce be...

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主要作者: CALBOLI, Irene
格式: text
語言:English
出版: Institutional Knowledge at Singapore Management University 2007
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在線閱讀:https://ink.library.smu.edu.sg/sol_research/1718
https://ink.library.smu.edu.sg/context/sol_research/article/3670/viewcontent/P_ID_53240_LRAMU_Trademark_Licensing.pdf
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機構: Singapore Management University
語言: English