National Feelings or Rational Dealings? The Role of Procedural Priming On The Perceptions of Cross-border Acquisitions
Cross-border transactions are often perceived by the general public as national threats instead of rational business deals. We propose two interpretational mindsets that attenuate (transactional mindset) and agitate (categorization mindset) these culturally motivated responses. Three studies were co...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2011
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/soss_research/1074 |
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| Institution: | Singapore Management University |
| Language: | English |